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Founder, Creative Director and Strategist
What can Don do for you? Quite simply yet spectacularly, become
your evangelist. Don excels at championing his client's products, and
focusing his energies on leveraging the breadth of today's
communication channels. You won't find another marketing professional
like him.
Before opening Huffman Communications, Don served as vice president/
director of client services for Elliott|Dickens, a prominent advertising/
technology agency in San Jose, Calif. He provided strategic planning,
creative strategy, and account management services and played a critical
role on the executive management team. "Working in Silicon Valley
offered exciting challenges and excellent opportunities, but there was
too much concrete. I wanted to be in a creative landscape," Don
explains. Technology clients included: Macromedia, LivePicture, Sieko,
Hewlett Packard, Philips Inc., FlyCast, Vantive, Viasoft and more.
Additionally, Don worked at one of the Midwest's largest independent
integrated marketing agencies, Kragie|Newell of Des Moines, Iowa. He
played a lead role in multi-unit retail sales marketing for K|N (NAPA,
McDonalds, Firestone) and established its business-to-business
marketing group (Rockwell, Ruan Transportation, Vermeer) growing this
segment of the business from $0 to $9 million in gross revenue in 16
months. Don also directed strategic alliances with local markets
generating local advertising for many of the same.
Prior to K|N, Don transitioned from large agency (DDB Needham in San
Francisco) a small agency, to owning his own design/advertising firm in
San Mateo, California. He worked with some of California's largest
retailers including Safeway Stores, Orchard Supply Hardware and NAPA
Auto Parts.
All in all, Don has been involved in marketing for more than 18 years
and still likes it. In his tenure as an advertising professional, he's been a
part of the advertising-agency industry's growth through the acquisition
period of the late '80s. He survived the downsizing period in the early
'90s, and has played a major role in new marketing technologies. Now,
Don is ready to put his skills to work for you.
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